Building Evaluation Capacity
is a two-day seminar.
Day One
Session 1: The Goals of Evaluation
Through interactive exercises, you explore your organizational goals and those of your colleagues,
and discuss the contribution that evaluation can make to achieving those goals.
Session 2: Systematic Evaluation
In this session, you work to define evaluation, and
explore the reasons why evaluation is often neglected.
The faculty introduces a framework for systematic
evaluation that meets the unique needs of arts and
cultural organizations.
Session 3: Organizational Learning and Evaluation
You dig further into the logic of evaluation, and explore the connection between evaluation and
a learning organization. Discussion and team-based exercises help you identify your critical
evaluative questions.
Session 4: Defining an Evaluation Plan
Building on the earlier sessions, you define an overall
process for highly effective evaluation, and outline
your own evaluation plan.
Day Two
Session 1: Focusing an Evaluation
The faculty leads a class discussion that digs deeply
into the political nature of evaluation in recent
years. You then use this context to focus your own
evaluation efforts on a clear purpose and set of
stakeholders.
Session 2: Designing and Implementing an Evaluation
You discuss and evaluate data collection methods, with additional exploration of how to design
effective surveys (given how often surveys are used in the arts and culture sector).
Session 3: Survey Design, Data Collection, and Analysis
The discussion of survey designs continues in this
session. A lecture and team-based activities are
used to explore data-analysis approaches.
Session 4: Reporting Evaluation Findings
Effective evaluation helps create a learning organization and helps strengthen relationships
with stakeholders. You wrap up this two-day seminar by exploring various communicating and
reporting strategies, and develop a reporting plan for your organization's evaluation.
